New book - The Lean Enterprise: From the Mass Economy to the Economy of One

September 12, 2012 at 9:33 am by Frank Piller

Lean management as a tool to improve corporate performance is nothing new. However, a book discussing lean management in light of the customer-centric economy has not been around yet.

“The Lean Enterprise”, a practically-focused new book by Alexander Tsigkas, covers exactly this intersection. Alexander Tsigkas is an Assistant Professor at Democritus University of Thrace, Greece, and a Mass Customization enthusiast since many years.

In his book, Alexander Tsigkas

  • shows a methodical step-by-step way to design and implement lean management, in production, in logistics, in cost accounting and procurement and in Sales and Marketing
  • demonstrates numerous case studies from a wide range of industrial fields, helping the reader to learn how to proceed from theory to practice quickly
  • presents a unique way of how to use the method for repositioning lean management when needed
  • offers a European way to lean management: a method-based implementation instead of a principle and tools based Japanese philosophy.

    • The Lean Enterprise: From the Mass Economy to the Economy of One, by Alexander Tsigkas. Published by Springer.

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